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Stefan Stremersch (born 1972) holds the De … Stefan Stremersch (born 1972) holds the Desiderius Erasmus Distinguished Chair of Economics and a Chair of Marketing, both at Erasmus University Rotterdam, the Netherlands and is professor of marketing at IESE Business School, Barcelona, Spain. His main research interests focus on innovation diffusion, marketing of technology and science, marketing strategy, new product growth, business economics of the life sciences and commercialization of new technologies. He is the scientific director of the Erasmus Healthcare Business Center and ECMI (European Center of Marketing and Innovation). Stremersch is also founder and director at The Marketing Technology and Innovation Institute (MTI²), a consulting company focused on helping companies innovate.any focused on helping companies innovate.
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Stremersch in 2009.
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Stefan Stremersch
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Belgian
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Professor and Consultant
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Erasmus University Rotterdam and IESE Business School
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Stefan Stremersch (born 1972) holds the De … Stefan Stremersch (born 1972) holds the Desiderius Erasmus Distinguished Chair of Economics and a Chair of Marketing, both at Erasmus University Rotterdam, the Netherlands and is professor of marketing at IESE Business School, Barcelona, Spain. His main research interests focus on innovation diffusion, marketing of technology and science, marketing strategy, new product growth, business economics of the life sciences and commercialization of new technologies. He is the scientific director of the Erasmus Healthcare Business Center and ECMI (European Center of Marketing and Innovation). Stremersch is also founder and director at The Marketing Technology and Innovation Institute (MTI²), a consulting company focused on helping companies innovate.any focused on helping companies innovate.
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Stefan Stremersch
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