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Philippe & Gaston est une ancienne mai … Philippe & Gaston est une ancienne maison parisienne de Haute Couture créée en août 1922, établie au 120 avenue des Champs Elysées. Dès 1926, au même titre que Chanel, Madeleine Vionnet ou Lanvin, elle acquiert une grande notoriété. En 1931, Philippe & Gaston est mis à l'honneur dans la pièce de Bruno Jasieński, Le Bal des Mannequins. En 1946, son propriétaire, l'homme d'affaires Marcel Boussac propose à Christian Dior de rajeunir la marque et d'en prendre la direction artistique. Dior refuse et préfère lancer sa propre maison. Boussac et Dior s'associent alors pour fonder l'entreprise Christian Dior. Des modèles de Philippe & Gaston des années 1920 sont exposées au Metropolitan Museum of Art de New York.au Metropolitan Museum of Art de New York.
, Philippe et Gaston was a Paris couture hou … Philippe et Gaston was a Paris couture house established in 1922. It rapidly became a prestigious establishment. In 1926 it was ranked alongside Chanel, Madeleine Vionnet and Jeanne Lanvin as a notable French fashion house. By 1931, it was well known enough to rate a mention in Bruno Jasieński's 1931 play The Ball of the Mannequins. However, by 1946, the house was in need of resurrection. That year, the French textile baron, entrepreneur, and one of France's richest men, Marcel Boussac invited Christian Dior to become head designer for Philippe et Gaston and rejuvenate the brand. Dior declined, as he wanted to launch his own label under his own terms, rather than resurrect an "old-fashioned and rundown house." Boussac and Dior subsequently launched Christian Dior S. A. Two 1920s garments by the House, an evening gown and a fur-trimmed coat, are in the Costume Institute at the Metropolitan Museum of Art.stitute at the Metropolitan Museum of Art.
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Philippe & Gaston est une ancienne mai … Philippe & Gaston est une ancienne maison parisienne de Haute Couture créée en août 1922, établie au 120 avenue des Champs Elysées. Dès 1926, au même titre que Chanel, Madeleine Vionnet ou Lanvin, elle acquiert une grande notoriété. En 1931, Philippe & Gaston est mis à l'honneur dans la pièce de Bruno Jasieński, Le Bal des Mannequins. En 1946, son propriétaire, l'homme d'affaires Marcel Boussac propose à Christian Dior de rajeunir la marque et d'en prendre la direction artistique. Dior refuse et préfère lancer sa propre maison. Boussac et Dior s'associent alors pour fonder l'entreprise Christian Dior.s pour fonder l'entreprise Christian Dior.
, Philippe et Gaston was a Paris couture hou … Philippe et Gaston was a Paris couture house established in 1922. It rapidly became a prestigious establishment. In 1926 it was ranked alongside Chanel, Madeleine Vionnet and Jeanne Lanvin as a notable French fashion house. By 1931, it was well known enough to rate a mention in Bruno Jasieński's 1931 play The Ball of the Mannequins. However, by 1946, the house was in need of resurrection. That year, the French textile baron, entrepreneur, and one of France's richest men, Marcel Boussac invited Christian Dior to become head designer for Philippe et Gaston and rejuvenate the brand. Dior declined, as he wanted to launch his own label under his own terms, rather than resurrect an "old-fashioned and rundown house." Boussac and Dior subsequently launched Christian Dior S. A.subsequently launched Christian Dior S. A.
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Philippe et Gaston
, Philippe & Gaston
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