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Consumerization is the reorientation of pr … Consumerization is the reorientation of product and service designs to focus on (and market to) the end user as an individual consumer, in contrast with an earlier era of only organization-oriented offerings (designed solely for business-to-business or business-to-government sales). Technologies whose first commercialization was at the inter-organization level thus have potential for later consumerization. The emergence of the individual consumer as the primary driver of product and service design is most commonly associated with the IT industry, as large business and government organizations dominated the early decades of computer usage and development. Thus the microcomputer revolution, in which electronic computing moved from exclusively enterprise and government use to include personal computing, is a cardinal example of consumerization. But many technology-based products, such as calculators and mobile phones, have also had their origins in business markets, and only over time did they become dominated by high-volume consumer usage, as these products commoditized and prices fell. An example of enterprise software that became consumer software is optical character recognition software, which originated with banks and postal systems (to automate cheque clearing and mail sorting) but eventually became personal productivity software. In a different sense, consumerization of IT is the proliferation of personally owned IT at the workplace (in addition to, or even instead of, company-owned IT), which originates in the consumer market, to be used for professional purposes. This bring your own device trend has significantly changed corporate IT policies, as employees now often use their own laptops, netbooks, tablets, and smartphones on the hardware side, and social media, web conferencing, cloud storage, and software as a service on the software side.oftware as a service on the software side.
, Consumerização é a reorientação dos projet … Consumerização é a reorientação dos projetos de produto e serviço para focar no (e comercializar com) usuário final como um consumidor individual, em contraste com uma era mais antiga de apenas ofertas orientadas à organização (projetadas exclusivamente para vendas de empresa para empresa ou empresa para governo). O surgimento do consumidor individual como o condutor primário do projeto de produto e serviço é mais comumente associado com a indústria de TI, quando grandes empresas e organizações governamentais dominaram as primeiras décadas do desenvolvimento e uso do computador. Desta forma, a , na qual a computação eletrônica mudou de uso exclusivamente empresarial e governamental para incluir a computação pessoal, é um exemplo básico de consumerização. Porém, muitos produtos baseados em tecnologia, como calculadoras e telefones móveis, também tiveram suas origens em mercados de negócios, e somente com o tempo se tornaram dominadas pelo uso de consumidor em grande volume, quando estes produtos foram comoditizados e seus preços caíram. Ambos hardware e software podem ser consumerizados. Um exemplo de que se tornou software de consumidor é o software de , que originou-se com sistemas bancários e postais (para automatizar a e ) mas eventualmente se tornaram softwares de produtividade pessoal. Esta disseminação de mudança tecnológica através de uma economia, pelo menos para algumas tecnologias, move-se, então, de pesquisa e desenvolvimento (na qual tecnologias são inventadas), por meio da comercialização (na qual eles entram no mundo dos negócios), para consumerização. mundo dos negócios), para consumerização.
, La consumerización o consumidorización es … La consumerización o consumidorización es una tendencia creciente en la cual las nuevas tecnologías de la información surgen primero en el mercado del consumidor y luego se propagan hacia las organizaciones comerciales y gubernamentales. El establecimiento de los mercados de los consumidores como los impulsores primarios de la innovación en la tecnología de la información se vislumbra como un cambio grande en el ámbito de la tecnología informática, ya que las primeras décadas del desarrollo y el uso de las computadoras estuvieron dominadas por las grandes empresas y organizaciones de gobierno.des empresas y organizaciones de gobierno.
, Consumerization bzw. Konsumentisierung (en … Consumerization bzw. Konsumentisierung (engl. aus Consumer, dt. Verbraucher und ization, engl. als Wortendung für die Substantivierung eines Vorganges; wörtlich verbraucherischer machend, sinngemäß etwa auf den Verbraucher fokussierend) bezeichnet einerseits die Neuausrichtung bestimmter Produkte und Dienstleistungen, die ursprünglich für Organisations-spezifische Märkte konzipiert waren, (gegebenenfalls nach Adaption) noch unerschlossenen Endkonsumenten anzubieten, andererseits den Sachverhalt bzw. die Erscheinung, dass elektronische Endgeräte (wie beispielsweise Smartphone, Tablet-PCs usw.) von Arbeitnehmern auch für ihre Erwerbsarbeit benutzt werden.uch für ihre Erwerbsarbeit benutzt werden.
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Consumerização é a reorientação dos projet … Consumerização é a reorientação dos projetos de produto e serviço para focar no (e comercializar com) usuário final como um consumidor individual, em contraste com uma era mais antiga de apenas ofertas orientadas à organização (projetadas exclusivamente para vendas de empresa para empresa ou empresa para governo). O surgimento do consumidor individual como o condutor primário do projeto de produto e serviço é mais comumente associado com a indústria de TI, quando grandes empresas e organizações governamentais dominaram as primeiras décadas do desenvolvimento e uso do computador. Desta forma, a , na qual a computação eletrônica mudou de uso exclusivamente empresarial e governamental para incluir a computação pessoal, é um exemplo básico de consumerização.al, é um exemplo básico de consumerização.
, Consumerization is the reorientation of pr … Consumerization is the reorientation of product and service designs to focus on (and market to) the end user as an individual consumer, in contrast with an earlier era of only organization-oriented offerings (designed solely for business-to-business or business-to-government sales). Technologies whose first commercialization was at the inter-organization level thus have potential for later consumerization. The emergence of the individual consumer as the primary driver of product and service design is most commonly associated with the IT industry, as large business and government organizations dominated the early decades of computer usage and development. Thus the microcomputer revolution, in which electronic computing moved from exclusively enterprise and government use to include personalise and government use to include personal
, Consumerization bzw. Konsumentisierung (en … Consumerization bzw. Konsumentisierung (engl. aus Consumer, dt. Verbraucher und ization, engl. als Wortendung für die Substantivierung eines Vorganges; wörtlich verbraucherischer machend, sinngemäß etwa auf den Verbraucher fokussierend) bezeichnet einerseits die Neuausrichtung bestimmter Produkte und Dienstleistungen, die ursprünglich für Organisations-spezifische Märkte konzipiert waren, (gegebenenfalls nach Adaption) noch unerschlossenen Endkonsumenten anzubieten, andererseits den Sachverhalt bzw. die Erscheinung, dass elektronische Endgeräte (wie beispielsweise Smartphone, Tablet-PCs usw.) von Arbeitnehmern auch für ihre Erwerbsarbeit benutzt werden.uch für ihre Erwerbsarbeit benutzt werden.
, La consumerización o consumidorización es … La consumerización o consumidorización es una tendencia creciente en la cual las nuevas tecnologías de la información surgen primero en el mercado del consumidor y luego se propagan hacia las organizaciones comerciales y gubernamentales. El establecimiento de los mercados de los consumidores como los impulsores primarios de la innovación en la tecnología de la información se vislumbra como un cambio grande en el ámbito de la tecnología informática, ya que las primeras décadas del desarrollo y el uso de las computadoras estuvieron dominadas por las grandes empresas y organizaciones de gobierno.des empresas y organizaciones de gobierno.
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| rdfs:label |
Consumerization of information technology
, Consumerization
, Consumerización
, Consumerização
|
